For too long we searched in vain for Christian gifts and goodies that weren't schlocky, badly made, theologically unsound, and doctrinally dangerous.
Unfortunately, a trip to most every "Christian" store is disheartening for exactly these reasons. Displays groan under the weight of trinkets that might be just at home in your local party or dollar store.
Especially dispiriting is that Christians seem seduced by the zeitgeist of the day. Product after product proclaims not Christ, but mysticism and superstition. Nothing less than voodoo for our age dressed up with scripture snippets intended to appease your self-esteem. There are plaques, mugs, wall art, lamps, mirrors, rugs and more with out of context renderings of Jeremiah 29:11 or 2 Chron. 7:14.
Promises of health, wealth and abundance abound on key rings, coasters, tee-shirts etc. But the true promises of God for us are almost nowhere to be found.
If you can't find it, make it
Fed up with the lack of sound doctrine and surplus of poor quality, we realized it was up to us to find a way to offer Christians gifts that they could buy and give with confidence - confident that the gift would proclaim the good news of a Savior who lived a perfect life, suffered for our sins, rose from the dead to reconcile us to the Father, and ascended to heaven to intercede on our behalf.
It has been a considerable challenge to find the right skills and talent to work with Ad Crucem. Some projects petered out and some have taken far longer than expected. Perseverance has paid off though and our first products are ready - the photo on the right shows one of the color proofs for the first batch of cards awaiting sign off.
We hope you like them as much as we do. We will be preparing a second batch of products for release later this year and early next year.